Moment’s People

People

Meet our team of strategic thinkers, designers, and experts

Since 2002, Moment has driven real results for Fortune 500 companies through our tailored approach to design and strategy. Our diverse, multi-talented team of design leaders collaborate directly with clients on every project, driving tangible change and helping the free-flow exchange of ideas and perspectives. Want to work with us? Get in touch.

Brendan Reynolds

CEO

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Brendan, who headed Moment's management team before becoming CEO, has played a key role in articulating Moment’s blueprint for growth since joining the company in 2003. His rich history with both design and management is integral to his mentorship of teams in the business impacts of design and product strategy. His expertise in designing engagements suits a wide range of business needs. Brendan has worked with diverse global clients in the financial services industry and has far-reaching experience with retail and institutional banking and investment products, trading platforms, and mid- and back-office financial systems.

Location

New York

Recently Published

Dyslexia and its role in preparing me to run Moment
October 10, 2016

Chelsea Russell

CFO

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Business is Chelsea’s passion, and she is adept at converting numbers into narratives. When she joined the company in 2013, Chelsea’s economic insights and accessible communication style quickly made her essential to the management team. Her background in investment banking, mergers and acquisitions, and corporate finance equips Chelsea to lead financial functions, manage risk, and choose wise company investments. Before her work at Moment, Chelsea worked for Deutsche Bank as an Investment Banking Analyst, and also for JPMorgan Chase’s Global Philanthropy division.

Location

New York

Alexa Curtis

Managing Director

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Alexa joined Moment in 2007 and has been vital to growing the company’s design platform. With an arsenal of qualitative research methods and interface best practices, Alexa empowers teams to venture confidently into new conceptual territory. Her versatile methods have helped launch thriving products for Walt Disney, ESPN, TD Ameritrade, American Express, and other companies, and she brings a productive, playful attitude to each collaboration. In addition to design leadership on client engagements, Alexa directs Moment’s brand and marketing functions.

Location

New York

Recently Published

Giving thanks for parental leave

John Devanney

Managing Director

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John has brought his expertise, enthusiasm, and passion for design to Moment’s culture and client engagements since 2003. Drawing on 20+ years of experience creating visionary, high-profile products, John’s leadership and belief that great design can drive business has contributed to far-reaching successes for ESPN, Turner, Tiffany & Co., Walt Disney, and many others. Beyond his client relationships, John leads business development and serves on Moment’s management team, questioning assumptions and driving dialogue to explore visionary ideas.

Josh Lucas-Falk

Managing Director

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Josh’s leadership and mentorship on client engagements have driven robust growth at Moment since he joined the team in 2012. He leads Moment’s Chicago office, where he helps the Chicago team apply Moment’s deep knowledge of product design and design management to a diverse range of industries and clients. Earlier in his career, Josh created production code and prototypes for American Express and ESPN, and he still has a passion for making design real. Before joining Moment, Josh was Associate Vice President of Digital Learning at the Museum of Arts and Design, where he defined the museum's digital interpretive strategy.

Location

Chicago

Recently Published

Opportunities in personal banking

Philip Kim

Managing Director

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Philip is one of Moment’s founders, and continues to be a strong leader in developing the company’s design practices. His design sensibility is marked by pragmatism, thoughtfulness, and exquisite craftsmanship, setting high standards for quality across all client collaborations. Throughout his 20-year career, he’s shaped the design of several high-profile, award-winning products for Bloomberg, ESPN, and Tiffany & Co.

Location

New York

Shannon O'Brien

Managing Director

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Since joining Moment in 2003, Shannon has consistently guided design teams toward purposeful ideation. Her keen ability to listen and respond to individuals while remaining mindful of the bigger picture has helped her tailor effective, lasting partnerships with key clients like American Express, Philips, and ESPN. In addition to building client relationships, Shannon leads Moment’s recruiting and people-first processes, which include our highly-regarded career management and mentorship programs, as well as volunteer and parental leave policies. Shannon has given presentations at Adaptive Path’s Managing Experience Conference, Money2020, as well as other local industry events.

Location

New York

Recently Published

Moment and the Citizen Designer Pledge

John Payne

Managing Director

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As one of Moment’s founders, John’s dedication to continuous learning and enriching lives through product design helped shape the early contours of the company. John has created a variety of groundbreaking digital and physical products in his 25+ years in the industry, taking inspiration from the ways artifacts have transformed cultures worldwide. He has taught graduate design and research courses at NYU and Parsons and chaired two influential industry conferences, EPIC 2012, a.k.a. the Ethnographic Praxis in Industry Conference, and Interaction 17 for the Interaction Design Association. John is currently a board member of Public Policy Lab (a non-profit devoted to the design of public services). His recent focus in consulting work has been to elevate healthcare user experience, collaborating with clients such as Allscripts, WellDoc, and Memorial Sloan Kettering Cancer Center.

Mia Bohleman

Senior Director

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Mia’s passion for integrating experience design with graphic design comes from the potential she sees for human connection in digital environments. Trained as a painter, she is studious about the underpinnings of user experience, always compelled by how and why things work to create simple, pleasing effects. Her expertise has contributed to high-profile product successes that help people manage their money in new ways.

Location

New York

Andrew Gold

Senior Director

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A natural storyteller with a background in business, Drew brings a love for problem solving and pragmatism to his work designing digital strategies. His experience in business consulting has informed his ability to navigate client engagements, allowing him to anticipate the more complex challenges with implementation as design processes move forward. With an eye on lasting solutions, Drew remains engaged from concept to execution. His occasionally successful jokes lift team morale along the way.

Location

Chicago

Recently Published

A human-centered approach to investing

Kaoru Kumatani

Senior Director

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Kaoru’s path to product design has been colorful and winding – she started out in foreign service and also worked in grant writing and television – and this range of experience informs her design perspective. Her goal is to create experiences that are compelling, unique, and effortless for people. At Moment, she has put her talents to work on financial products for small businesses and underserved communities, as well as healthcare products that help physicians and patients better manage their care.

Location

New York

Yixiu Wu

Senior Director

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A realist with a can-do attitude, Yixiu sees design as a union of beauty and pragmatism. She has found her niche at Moment combining insights with creativity in pursuit of beautiful, functional digital products for both startups and corporate clientele. Her positive energy helps her lead effective teams while enriching client engagements across industries, including deep expertise in financial services, insurance, and healthcare.

Location

New York

Ryan Hormberg

Director of Business Development

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Ryan’s natural leadership capacity and lack of ego make him a trusted diplomatic partner and relationship builder. Thanks to stints in the insurance industry, experiential marketing, client-side financial services, and even the US Forest Service, he’s got a broad understanding of any business context or corporate environment. While at American Express, his focus on financial decision journeys, high-level brand strategy, integrated digital experiences, and data analytics served him in navigating the challenges facing businesses seeking new strategic directions. Ryan’s personal motto: “Leave it better than I found it,” speaks to his knack for earning trust and affecting big change.

Location

New York

Brandi Ledesma-Burney

Director of Human Resources

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With a gift for advocacy and a background in social work, Brandi devises and enacts strategies for supporting Moment’s greatest asset—it’s people. Whether navigating insurance challenges or helping her colleagues balance work and life, her vital role touches all aspects of workplace culture.

Location

New York

Jacob Pastrovich

Director of Marketing

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A creative thinker, Jacob is passionate about photography, art, innovative publishing, and good design. Before joining Moment, he ran the New York Photo Festival and worked at several startups. He loves to engage with designers and shape the stories of their successes through Moment’s branding ventures.

Location

New York

Recently Published

Want your kid to be bilingual? Alexa could help (Quartz)

Caroline Brown

Lead Designer

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Caroline has a talent for structuring and organizing data, and she loves teaching others new ways of problem solving through information modeling. Her teammates appreciate her calm, rational nature in the face of escalating project challenges. She is a former librarian with master’s degrees in library and information science as well as interactive telecommunications, and her work at Moment has included projects for American Express and Bloomberg.

Keoni Chun

Designer

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Keoni is a designer who values empathy more than anything else, thanks to his background in social justice. His previous experience at the Amazon Echo studio in Seattle serves as the perfect backdrop for his tireless enthusiasm for creating experiences that address and serve user needs. A versatile, fast learner and fearless presenter, Keoni is passionate about questioning, deconstructing, and reflecting on the systems that surround him.

Location

New York

Ben Crist

Lead Designer

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Flexibility, level-headedness, and a fine art background make Ben an asset to his design collaborations at Moment. He coaches Moment teams on design process and has helped create financial products and tools for small businesses. He navigates the multifaceted challenge of creating interactive experiences with visual impact, always striving for balance between beauty and purpose.

Location

New York

Allegra Fisher

Lead Designer

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Allegra takes complicated experiences and translates them into narratives people can intuitively follow. Inquisitive by nature, she integrates research and experience design with her talent for visual design. She also enjoys taking a mentorship role with student designers and working to connect Moment to the broader design community. Before joining Moment, she studied a range of art forms including ballet, printmaking, and scenic design. Her contributions have aided projects focused on trading, finance, and new ways consumers engage with entertainment media.

Location

New York

Recently Published

Allegra Fisher’s letterpress calendars

Arielle Giczkowski

Designer

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Arielle is driven by an interest in serving people’s genuine needs, whether those needs are glaring or subtle. At Moment, she's building a repertoire of design research methods with a focus on understanding users' behaviors and motivations. A patient listener and keen observer with an acute awareness of detail, she brings a playful and inquisitive attitude to the design table.

Location

New York

Leyli Guliyeva

Designer

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Constraint, change, complexity – Leyli embraces them all. She enjoys solving problems and finds that the fluctuating nature of technology keeps the field of experience design interesting. She brings an expansive, experimental approach to the design table, considering each big idea and minor change through the lens of her target audience.

Location

New York

Gena Hong

Designer

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Gena believes that empathy is a muscle that atrophies without practice. Her experience working on complex challenges across a broad range of industries gives her the ability to listen for unspoken desires and illuminate insights that really move the needle. She credits her former life as a public health researcher for her clarity around systems thinking. Gena’s background in human-computer interaction also inspires her to push the possibilities of emerging technologies.

Location

New York

Oje Ihonvbere

Lead Designer

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Oje is adept at shifting his thinking to suit the nature of a design problem, always working to integrate new perspectives into his process. With a background spanning communication design and studio art, he brings an illustrative talent and a love of the unpredictable to each collaboration. Having designed products for both consumers and professionals in finance and publishing, Oje has built up a diverse skill set that includes project definition, agile processes and methodology, and user research.

Location

New York

Karmen Kaufmann

Lead Designer

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Having worked extensively in print advertising, Karmen brings a rich understanding of market realities to problem-solving sessions at Moment. Her shift to design for digital spaces was driven by an interest in the vitality of online interactions; specifically, the potential to constantly improve people’s lives in subtle, incremental ways. Her Moment teammates appreciate her fire and optimism even when design challenges seem insurmountable.

Location

New York

Recently Published

Cure what ails you with active listening

Jasmine Lai

Lead Designer

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Having designed in Japan, Australia, and the U.S., Jasmine sees design as a dialogue. She creates products with purpose, solving communication issues and enhancing the overall experience. She takes an expansive approach to graphic design concepts and brings a patient, supportive presence to the table. At Moment, she has helped innovate finance-focused products and media as well as tools for patients to better manage their health care.

Location

New York

Anita Lee

Designer

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Before joining Moment’s Chicago team, Anita worked in a variety of fields, including CPG, e-commerce, tech, non-profits, and in the healthcare sector. Her dual-pronged expertise in user research and visual design allows her to jump into any project with ease. Throughout her career, she's applied her digital and service design skills at agencies, start-ups, and academic institutions and always excelled at bridging gaps between departments—for example, design and development. Building empathy for stakeholders and users through storytelling is also one of the keys to Anita's success as a designer. Additionally, she’s passionate about finding ways to expose design to young learners.

Susan Lee

Office Manager

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Susan’s cooperative, intuitive nature is essential to keeping the Moment hive humming. With a background in hospitality, her attentiveness to each designer’s shifting roles, tasks, and productivity patterns allows her to shape and fine-tune the daily operations in the office.

Location

New York

Michael Lowell

Designer

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As a designer, Michael enjoys working across brand and product teams to transform seemingly disconnected challenges into cohesive experiences that resonate with users in the long term. His time working at publicly traded companies during strategic transitions has given him first-hand knowledge in implementing the large-scale product, design, and brand shifts that drive competitive growth. Michael's foundational background in studio art has taught him to recognize life in questionable moments and to confront his perception of how one occupies space in the physical world. Some of his favorite artists are Gordon Matta-Clark, Anish Kapoor, and James Turrell.

Pratima Mani

Designer

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The dynamic nature of information is never far from Pratima’s mind, and she loves to find new ways of engaging audiences, streamlining processes, and clarifying meaning. With experience that includes editorial, illustration, and nonprofit work, she brings a talent for research and a deep interest in data visualization to her projects at Moment.

Location

New York

Recently Published

Translucent and opaque ambiguity in design consulting

Rachael McCarthy

Senior Designer

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Rachael has a deep interest in systems of scale that touch people’s everyday lives. She finds that inspiration most often sparks while listening to people describe their experiences. An adaptive, inquisitive designer, she is passionate about creating human-centered solutions to common problems.

Location

New York

Mikel McCavana

Designer

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Mikel puts his years of experience as a brand strategist to use when thinking big-picture about design. He often uses metaphors from dissimilar creative disciplines to steer the development of a project. For example, what is the right rhythm for the screens in an onboarding process? or, how can we make a user's journey feel like a complete narrative instead of an episodic fragment? Mikel’s range of creative interests—including music journalism and sound design—help him approach the design process from a perspective that questions motivations behind decisions across all media.

Location

New York

Lin Mei

Designer

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With a background in industrial design and depth of experience in graphic, experiential, UI and UX design, Lin brings a diverse perspective to her process. Having worked both collaboratively and solo in agency and in-house settings, she finds that the best work—and the most fun—comes from collaborating in a diverse group. She has the ability to see the big picture and zoom in on the right details, empathize with the user while taking business needs into account, and stay cool under pressure. Her driving force: Creating purposeful products that benefit people’s lives. Outside of work, Lin’s love of food and adventurous palette make her a go-to for restaurant recommendations.

Location

New York

Rodrigo Miguel

Senior Designer

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Exposure to El Salvador’s rich, vibrant culture during his upbringing helped to define Rodrigo’s design eye from an early age. Along with his background in industrial design and his experience working with multinational accessory, toy, and athletic brands, Rodrigo has a broad perspective on human-centered design and a unique ability to empathize with users. His love of sketching and contagious laugh are all welcome additions to each project he works on at Moment.

Location

New York

Sarah Mitrano

Designer

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A self-proclaimed optimist and Illustrator ninja, Sarah’s background in visual systems and her time spent in branding make her the type of designer that’s a perfect fit on any project. She’s an extrovert with a love for getting to know the people around her and has no shortage of insight into how to help organizations craft stories that will resonate with their audience. Sarah’s positive energy keeps teams humming along and her enthusiasm for learning new tools and processes keeps her skills and intellect sharp as a tack.

Location

New York

Recently Published

Reimagining the future of patient recovery at home

Julie Morycz

Designer

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To Julie—who, by nature is curious and analytical—one of the best parts of being a designer at Moment is being challenged alongside creative thinkers who shape business and culture. Starting at Moment as an intern, Julie proved herself an indispensable designer who loves finding solutions that have real-world impact on humans. Her collaborative attitude and critical attention to detail, combined with her keen ability to prototype make her a crucial addition to each project she works on.

Location

Chicago

Recently Published

A human-centered approach to investing

Daniel Newman

Designer

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Daniel's background in technology and the arts harmoniously materialize in his design work. He describes his creative side as rebellious and infinite and his analytical side as calculating and methodical. Both impose structure in his creative process, ensuring the resulting solutions are feasible both financially and technologically. Daniel’s got a keen awareness and ability to meet the needs of stakeholders while taking into account edge cases. Both of his sides come together during the design process, bringing about innovative and pragmatic solutions.

Location

New York

Candra Provenzano

Lead Designer

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Candra brings an imaginative, critical perspective and an industrial design background to designing digital products, and her abilities have helped shape breakthrough products in consumer finance. She sees endless opportunity for growth in experience design and enjoys working with teams to deconstruct existing products to figure out how to optimize the functionality of each puzzle piece. At Moment, she’s known for being supportive of her teammates in professional and personal matters alike.

Location

New York

Tim Rodriguez

IT Manager

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Tim keeps all systems humming at Moment, making digital product design as seamless as it can be. He brings a talent for problem solving and a love of tinkering to his role in developing technology solutions for Moment’s designers. His diverse experience as a business analyst, customer service manager, and game designer along with education in industrial design and food science makes him an agile thinker in any tech crisis.

Location

New York

Steph Rymer

Senior Designer

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A divergent thinker and fierce consumer advocate, Steph places a strong emphasis on using design research to create meaningful, cross-channel experiences. She has experience working as a designer in Australia, China, and the UK, where she also studied computer science. At Moment, she has used her talents to create consumer financial products and improve interactions between patients and health care providers.

Location

New York

Kaylee Schwitzer

Senior Designer

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In part, Kaylee credits her humanities background and time spent living in South America and Europe for her flexible, empathetic approach to design. She loves seeing projects evolve from conception to delivery. Her expansive view of design problems includes considering the particulars of context in a world where similar experiences can be accessed from anywhere.

Location

New York

Recently Published

Five design principles for the connected home

Jeremiah Selengia

Designer

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Having lived and worked on three continents, Jeremiah brings an expansive understanding of the dynamics of communication and culture to his design work and client engagements. He has a talent for listening closely and interpreting unspoken motivations. While designing digital products, he sees user experience as a journey unified by details of appearance and structure.

Location

New York

Recently Published

A New Brand for Tanzania

Chloe Sewell

IT Support Engineer

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As an IT engineer, Chloe contributes a deep and all-consuming obsession for optimizing and fixing anything she can get her hands on. While her extensive knowledge of ’90s cartoons doesn’t directly contribute to her love of building machines, it does, however, make her an invaluable addition to any trivia team. She partially attributes her superior cable tying and organizing abilities to her fourth-degree black belt.

Location

New York

Sahib Singh

Designer

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Sahib leverages his diverse background in computer science, management, and human-computer interaction to break down complex challenges across a wide range of industries. Having experienced the impact of technology in India, he understands technology's meaningful role and strives to shorten the gap between a product's capabilities and ease of use. Armed with curiosity, empathy, and a structured design process, he enjoys working with teams to design and build successful products that are technologically feasible and meet stakeholder needs.

Location

New York

Sam Szerlip

Designer

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Sam's depth and breadth of experience during her years on the freelance market alongside diverse teams of UX designers, strategists, copywriters, and developers has turned her into an ideal “T-shaped” designer and consultant. Her drive to cut through the design noise that exists in today's world leads her to create beautiful, useful, and intuitive products. Most importantly though, Sam claims her strict attention to detail is largely attributable to an alleged past life as a furniture designer, not her sharp sense of the best results-delivering design processes. Regardless, it's earned her the nickname of “Hawk Eyes.”

Location

New York

Recently Published

Social good: Helping refugees build credit

Roubina Tutunjian

Senior Designer

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Roubina is an empathic designer and a strategic thinker with an extensive background in both design and strategy. She brings curiosity and cross-disciplinary perspective to bear in all aspects of a project—from framing innovation challenges, to creating compelling narratives, to designing and developing user-ready prototypes. Inspired by design’s power, Roubina uses research and intuition as her go-to tools to create and transform organizations, ultimately helping to create a better world.

Location

New York

Recently Published

Side project: Alaya, a green beauty brand

Daniela Vizcaino

Senior Designer

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Daniela approaches each design problem with empathy for the user. With a passion for storytelling and a background in environmental sciences, she brings expertise in research and project management to each Moment collaboration. She’s inspired by design’s potential to shape culture in a positive way, and digital design appeals to her for its infinite complexity and enormous reach.

Location

New York

Hanley Weng

Designer

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Hanley’s perspective on deep learning’s impact on industries and services makes him a perfect match at Moment. As a designer, he pulls learnings from cognitive science, creative technologies, academia, and Australia. Hanley is also quite addicted to novel interaction paradigms.

Location

New York

Recently Published

Social good: Helping refugees build credit

Sarah Williams

Lead Designer

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Sarah’s design practice is grounded in empathy – an ability to see a problem or experience from many perspectives. With a strong interest in sociology and psychology, she’s always looking for ways to connect with audiences and enhance human lives. She loves to design beautiful products that have real-world impact, and she finds inspiration in volunteer work and travel.

Location

New York

Magdalena Wistuba

Designer

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Magdalena’s interest in how creative and unpredictable communication can be was sparked at an early age, thanks to her bilingual upbringing. She has a knack for translating abstract concepts into engaging interactive narratives. Her capacity as a creative storyteller and strategist has opened doors to exciting collaborations with behavioral scientists, artists, and writers. Magdalena is drawn to the unique societal challenges designers face today and feels that good design is about making sure good ideas are possible.

Location

New York

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